Broker, Coldwell Banker
Past President, Salt Lake City Board of Realtors
Past President, Women’s Council of Realtors
We recently sat down with DeAnna Dipo from Coldwell Banker to hear more about how her agents are using mobile to grow their business.
Owner, Principal Broker of Century 21 Everest, Top Producing Century 21 Brokerage in the World
George Morris joins us to talk about the shift in consumer behavior and how his brokerage is benefiting by a mobile focused approach to prospecting.
President, Realty Executives International
Rich and his team at Realty Executives International have dedicated a significant amount of time and energy deploying the Dotsignal platform – ensuring they have the mobile focused tools necessary to generatepositive ROI for their brokerages and agents.
"Realty Executives agents and brokers using our Mobile Marketing system have… 1. Have leveraged the explosion of realty search being done on mobile devices, 2. Love the simplicity of managing such a powerful tool and 3. have made more money from generating those mobile leads that would have been lost otherwise."
Matt Green, Regional Director, Keller Williams
Matt is the Regional Director for Keller Williams Utah and plays a key role in evaluating technology solutions that can help grow the Keller Williams market centers across the state.
As Regional Director for Keller Williams Utah, I selected Dotsignal to power our Smart Sign program because of its ease of use and user-friendly interface. As co-owner of The Utah Luxury Group, a boutique real estate group in our Park City, Utah Keller Williams office, I've witnessed the conversion of calls to sales on a day-to-day basis. In addition to generating leads, Dotsignal’s capture codes have enabled us to measure the efficacy of our promotional strategies and make informed decisions about where to invest our marketing dollars.”
Tom Roney, Vice President of Marketing & Technology, Berkshire Hathaway Home Services Utah Properties
Tom is responsible for managing the marketing and technology programs deployed by the many locations of Berkshire Hathaway Home Services Utah Properties. Many of Tom’s agents represent buyers looking for homes in a resort destination where high-end print marketing generates results. The Dotsignal platform has helped Tom and his team measure the efficacy of their print marketing on a property by property basis.
We represent buyers and sellers in a number of markets including Park City, a market that caters to high wealth individuals and ultimately high value properties. Park City is a resort community where print remains our top form of marketing. Traditionally, print has been a very hard marketing strategy to measure. With Dotsignal, we are able to visualize the effectiveness of our print marketing across the different publications and campaigns.”